Designing memorable
online experiences
PURPOSEFUL DESIGN
WE ARE CONVERSION ARCHITECTS
Conversion architecture is a design philosophy that focuses on outcomes. Our designs and layouts are not based on simple aesthetics, but rather on how those components ultimately influence a user’s behaviour.
We strive to lead users down actionable paths that result in positive moments of truth.
OUR SERVICES
STRENGTHENING YOUR DIGITAL FOOTPRINT
OUR PROCESS
ANALYSIS AND ESTIMATE
We begin with a discovery consultation to determine your online business goals. We then perform a detailed analysis of your existing web strategy to see how it’s currently delivering against those goals (i.e. how are your target keywords performing, where does your site rank against your competitors, how are your visitors called to action). From the results of the analysis, we then construct a time and cost estimate for the proposed redesign.
This entire process is completely free of charge and it’s because we firmly believe that our clients need to fully understand what we are hoping to accomplish and what success will ultimately look like.
ARCHITECTURE AND DEVELOPMENT
After completing the analysis phase, we then move on to the development phase consisting of website taxonomy development, redesign wireframing, keyword structured content development, imagery selection, colour palette and font selection, website programming and publishing, on-page search engine optimization, 301 redirects of existing website pages to preserve your current SEO rankings.
You pay for ongoing web hosting at cost (the rate that the hosting company charges, not a marked up rate from us).
TESTING AND MAINTENANCE
The testing and maintenance phase is optional, but is a step that we highly recommend. It’s what generates the most impactful long-term customer/business growth returns.
For a low monthly fee (comparable to a web hosting fee), we monitor the conversion actions on your site and implement ongoing A/B testing to continuously improve those rates.
LET’S BUILD SOMETHING AWESOME TOGETHER
Let’s have a conversation to find out how we can amplify your digital footprint through our proprietary conversion architecture design methodology.
The initial discovery consultation is always free, so book a time today.
YOUR CONTACT INFORMATION
LET’S BUILD SOMETHING AWESOME TOGETHER
Let’s have a conversation to find out how we can amplify your digital footprint through our proprietary conversion architecture design methodology.
The initial discovery consultation is always free, so book a time today.
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